Sale Featured $25 & Under

Looking for the perfect way to celebrate someone's achievement or send your best wishes? The Congrats Bracelet Card is a thoughtful way to celebrate any milestone, from graduations and promotions, to everything in between! WaterproofGo surf, snowboard, or even take a shower with them...

Slightly larger than our original bracelets, your ankle can now be as stylish as your wrist! Every anklet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your anklets every day only enhances the natural look and feel....

Elevate your accessory game with our Monochrome Stretch Ring Set of 3! These rings bring major vibes with their black and white beaded design. Plus, they're stretchy for maximum comfort and fit. Stack 'em up or wear solo for instant style points. Don't miss...

Wear your pride with this bold black and yellow bracelet, perfect for showing off your support for your favorite team, school, or club! Whether you're cheering in the stands or rooting from home, this bracelet keeps your team spirit close at hand. Get yours...

Show your team spirit with bracelets designed to match your favorite sports team, club, or school colors! Whether you’re at the game or cheering from home, wear your team on your wrist and carry your pride everywhere you go. Get yours today and let...

One way to make your favorite PV piece even more special? By customizing it with your own message! Our Engravable Bar Ring comes in three finishes—silver, gold or rose gold. Plus, you can personalize it with your name, an important date, a special message...

Elevate your jewelry collection with the Harper Three Stone Charm! Featuring three exquisite clear glass stones, this charm radiates elegance and simplicity, making it a versatile addition to any ensemble. Available in both stunning silver and warm gold finishes, it beautifully complements your favorite...

Introducing our Cherry Pie Stretch Bracelet, the sweetest addition to your accessory collection! With its vibrant red and pink stripes, this bracelet is as eye-catching as it is charming. Crafted for comfort and style, it's perfect for adding a pop of color to any...

Upgrade your accessory collection with our Warm Breeze Stretch Ring Set of 3! Radiating the hues of a stunning sunset, these rings offer major vibes in pink and orange tones. Comfort is key with their stretchy design, ensuring a perfect fit every time. Whether...

No beach day’s complete without a little sun, sand and our Puka Shell Stretch Anklet! With an easy on-and-off design, this seaside style features all-natural, raw puka shell beads, plus silver spacer beads for some eye-catching shine.WaterproofGo surf, snowboard, or even take a shower...

A sculpted statement you can wear every day. The Palma Ring features a smooth, dimensional design with a polished finish that gives it soft movement and shine. Slightly bold but easy to style, this gold or silver statement ring pairs effortlessly with your everyday...

A fresh take on classic gold hoops. The Palma Huggies feature a sculpted, dimensional front with a smooth polished finish that catches the light just right. Slightly bold but still effortless, these gold huggie earrings are easy to wear every day and perfect for...

Dive deep into seaside style with our Ocean Conservation Bracelet.  For every bracelet sold, Pura Vida will donate 5% of the purchase price ($100K maximum) to the Surfrider Foundation, an organization dedicated to the protection and enjoyment of the world’s ocean, waves, and beaches...

Lift up the ladies in your life with our International Women’s Day Original Bracelet. This classic string style comes in soft shades that are perfect for mixing, matching and stacking. For every bracelet sold, Pura Vida will donate 5% of the purchase price to...

The Harper Angel Wing Charm is a sweet reminder that you’re never really on your own. With its polished wing design, this charm represents support, protection, and the friends who always have your back. It adds a meaningful touch to your favorite necklace or...

You are unique, and your jewelry should reflect that. Our Harper Disc Bead Stretch Bracelet is a fun and inspiring accessory to customize your look and express who you truly are. This bracelet features an adjustable stretch base that's compatible with any of our Harper...

The Harper Chunky Chain Choker is the perfect base for building your charm collection. Its bold, oversized links make a statement on their own, or you can add your favorite Harper Charms for a look that’s totally you. Plus, it’s 100% waterproof — so...

Bring the coastal vibrance of South Beach to your ring stack with the Striped Enamel Gold Ring. Glossy alternating enamel mirrors the hues of white sandy beaches and turquoise waters while set inside a durable gold-plated casting.

Meet the towel that’s basically a beach day in textile form. With sunny, surfy waves in soft pastel shades, this oversized cotton towel is your new go-to for pool hangs, lake dips, and post-surf naps. It’s yarn-dyed (so the pattern shows on both sides),...

Add some love to a locket with our Stone Heart Locket Necklace! This heart shaped locket comes in a romantic rose gold finish and a pearl inlay to make any love store shine!